By Jim Birchall
Clean Collective is a boutique beverage company founded in 2016 by ex-Howick college student Holly McGrath and partner Dan Benoy, who did his schooling at Macleans College.
In 2016, they came up with the idea for a “clean” ready-to-drink (RTD) product after struggling to find any premixed drinks in their local liquor store that weren’t loaded with excessive amounts of sugar and preservatives.
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The business is booming after finding a niche with body-conscious, ‘low carb’ enthusiasts. As a result of the hard work put in by Holly, Dan, her father David and stepmother Rebecca, ‘Clean Team’ has been awarded a Westpac business award for ‘Best emerging business’ in the Auckland northwest area.
A big summer is planned with Clean Collective drinks being featured at the bars of many upcoming festivals around the country.